How to Sell Your Screenplay, or: Who is Your Audience?

Screenwriting Articles - The Business

Article Index How to Sell Your Screenplay, or: Who is Your Audience? Page 2 Page 3 Page 4 Page 1 of 4 You want to write and sell a script in 28 days? You believe that success comes over night? Forget it! But still, there are some ways of rationally planning your screenwriting career. First of all, consider yourself as a company, not as an individual. You are the secretary, financial department, investigator, production, marketing department, and salesman in one person.... Even before it comes to searching for an agent or producer, you can work on your marketing plan. Consider the following anecdote: One of America’s leading toilet paper producers was about to introduce a high quality paper into the German market. Test sales had shown no signs of success, so that the company searched for a reason for that. It turned out that Americans make a bowl out of the paper, whereas Germans fold it. Correspondingly, the company modified the product characteristics and introduced it successfully into the German market. The selling process of your script can start even before the first word is written. You can easily investigate potential markets in order to find out their special needs and, at the same time, discover a niche for your work.    Prev - Next >>

 

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